Boutique engineering for ambitious digital products
Full-stack developer and Tech Operations Lead with a track record of building products that serve millions of users. Creator of SportsWZRD, a platform with 10K+ active users grown through organic marketing and strategic partnerships. Currently leading technical operations at PlayaNext, which delivers millions of monthly individual software installs, and built PlayaYield, a Chrome extension monetization platform for developers.
active users across products
revenue generated from owned software
of downloads supported operationally
Current spotlight
Chrome extension serving 10,000+ active users with advanced analytics and automation for fantasy basketball enthusiasts.
Engagements
Best fit for founders and teams who need sharp execution, stronger product taste, and systems that can scale without drama.
Positioning
Product-minded engineer. Technical operator. Builder of businesses, not just interfaces.
Why teams bring me in
I combine product instinct, engineering depth, and operational fluency. That means the work is not only visually strong and technically sound, but aligned with adoption, revenue, and real business momentum.
Selected work
Owned products, technical operations at PlayaNext, and client systems across sports, commerce, and media.
Technical operations for PlayaNext, a global software distribution company that delivers millions of monthly individual software installs. The platform places complementary software offers in install flows and inside live products so publishers can acquire users and earn incremental revenue. I also built PlayaYield, the company's Chrome extension monetization platform.
Chrome extension monetization platform I created at PlayaNext. Developers drop in a Manifest V3-compliant SDK and earn from policy-safe ads in popups, side panels, and internal pages—no search injection, no extra permissions. High-volume impressions and real revenue for extension developers.
Injury tracking and prevention software for NBA teams, professional golf, soccer, and international basketball. The system captures player movement from television feeds, reads patterns in the motion, scores injury risk, and presents the analysis in a clear, decision-ready interface for performance staff.
Custom site for Tesla YouTuber DennisCW: automatic blog posts from YouTube videos, an email newsletter, a crowdsourced Tesla insurance rate tracker, and PDF checklist sales with instant email delivery after purchase.
Basketball league platform for real recreational and amateur leagues, not fantasy. Used by multiple leagues across the LA area, including Madeenah Basketball League divisions, so organizers can run league homes, schedules, and standings while players find recent finals, box scores, and season stats without hunting through spreadsheets.
Chrome extension serving 10,000+ active users with advanced analytics and automation. Built and operate the entire business: product development, customer support, business operations, financial management, and infrastructure scaling.
SaaS platform for fantasy basketball analytics on the go. Built and operate the entire business: product development, customer support, business operations, financial management, and infrastructure scaling.
Shopify store for a San Gabriel Valley auto-detailing supplier. Stood up the full online shop: catalog organization, shipping, and marketing materials so the physical store could sell the same inventory online.
Full-featured WordPress website for a multi-sport training facility. Built a high-converting reservation system for batting cages, indoor soccer, basketball courts, and banquet areas. Includes e-commerce for merchandise, training class bookings, and youth baseball team management.
Client systems
Multiple WordPress implementations for Modera. Custom sites and ongoing builds for the client, covering new properties, refinements, and the operational pieces that keep each site usable after launch.
Core capabilities
My edge is the combination of technical execution and strategic judgment. I can go deep in the stack while keeping the product story and business model in view.
Working model
I identify the core business edge, the bottlenecks hurting momentum, and the product bets actually worth making.
I shape the architecture, interface, and delivery plan around adoption, speed, and maintainability rather than trend-chasing.
I build systems teams can extend, operators can trust, and customers can feel immediately through performance and polish.
About
I work across product engineering, growth-minded feature design, and technical operations. That perspective lets me make decisions that respect both the user experience and the machinery required to support it.
From owned platforms like SportsWZRD, Hoopkeep, and PlayaYield to client systems for OnSport AI, DennisCW, and local businesses, my focus stays the same: build something sharp, stable, and commercially useful.
Contact
If you need a strong technical partner who can build, advise, and raise the bar on execution, let’s talk through the opportunity.